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Suite Dreams Are Made of This |
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The poshest room in the hotel -- the so-called presidential suite -- is getting its own upgrade. Many hotels have long promoted their largest, most glamorous suite as the place to house moguls, celebrities and even actual presidents in the utmost comfort. Now, with competition in the U.S. hotel industry escalating as room supply continues to grow and demand slows, hotels are putting more glitz into their top suites. They hope to use the suites to woo not only those rich enough to afford their eye-popping prices -- $30,000 a night in some cases -- but also to generate buzz around their entire properties. The promise is that presidential-suite glamour may just rub off on those booking regular rooms. By Sarah Nassauer, Wall Street Journal May 27, 2008
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